Tom, Michael, thank you for coming by - you both raise interesting points. I'd love your responses and want to bring CJR's Michael Meyer back to weigh in on questions your comments raise for me. First, on geotagging, Michael Shapiro, do you do that regularly with articles on TheAlternativePress.com? Is it built into the platform you're offering publishers? Michael Meyer, do you see many publishers geotagging? Are there other ways to extend the life and value of articles?

And Tom, you speak of partnerships with advertisers; Michael Shapiro, you speak of being deeply involved in community. I know the walls between editorial and business are all over the place now - where should they be? Where should walls between being involved in the community and reporting on the community be? Michael Meyer, how do you see publishers handling those areas now?