Thanks Emily.  We currently have limited geotagging but are exploring implementing it on a regular basis throughout the site.  Regarding being deeply involved in the community, our news division is separate from our marketing/advertising side - our reporters are experienced journalists not involved on the marketing/advertising side and are to report on the news objectively.  While it is important for us to be embedded in the community and we are on a first name basis with pretty much everyone in the governments in our towns, we do not shy away from covering the tough hard news stories that the government officials would rather not see publicized.  And from what I've found, they respect us even more for not being afraid to tackle the controversial news even when it is about them.