Branch out into audio, keep a tight eye on Google wallet, and reimagine yourself as an “audience company.” Compare your trends to bigger movement in the industry, celebrate local publishers.

<a href="http://www.guardian.co.uk/media/2012/oct/01/german-newspaper-saved-readers" target="_blank">The German newspaper saved by its readers</a>
State support for Die Taz fell with the Berlin Wall, but its community stepped in. Now with 12,000 owners, a possible model?

<a href="http://www.journalism.co.uk/news/google-wallet-experiment-enables-publishers-to-charge-per-article/s2/a550607/ " target="_blank">Google ‘experiment’ lets content creators charge for articles</a>
Just months after shutting down One Pass, Google tries a new way to sell content: page by page. Will publishers be able to rack up some pennies?

<a href="http://mediareset.com/2012/09/30/figuring-out-this-audience-thing/ " target="_blank">Creating audience leadership at Morris</a>
With decades of newspaper business under his belt, Steve Gray shares "a minor epiphany" he had in 2010. "I began to think about Morris  as an audience company..."

<a href="http://www.readwriteweb.com/archives/how-journalists-are-using-soundcloud.php " target="_blank">How Journalists Are Using SoundCloud</a>
SoundCloud grows and journos find the site "a way to extend their brand and grab the attention of listeners..." Bonus: links to ReadWriteWeb on journos using Instagram, Pinterest and Google+.

<a href="http://radar.oreilly.com/2012/09/open-journalism-open-data-news.html " target="_blank">Four key trends changing digital journalism and society</a>
Sniffing out common themes in exciting new projects that hint at the journalism path ahead. Ranking high: Collaboration, data and open code.

<a href="http://www.thepattersonfoundation.org/blog/spirit-of-sharing-continues-at-third-block-by-block-community-news-summit/" target="_blank">Spirit of sharing continues at third Block by Block community news summit</a>
Block by Block 2012 illuminates growth, savvy of community and local   publishers, sharing "a belief in local, independently produced news...by people who care about the communities they serve."

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