Collaboration in media will result in increased revenue when there's diversity of experience, knowledge, expertise, vision and innovation among partners willing to experiment by developing new ideas brought to the table. This approach has to incorporate entrepreneurial principals, which is anathema to many journalists. Being risk-averse in an evolving economic climate filled with streams of disruptions in the market and upending of business models can be the most risky position.

The "news"paper has never been solely reliant upon its news sections to sell subscriptions and advertisements. The "news"paper is a coalescence of opinion, comics, weather, sports, entertainment, trends, fashion, books, gardening, garage sales, job hunting, education, trivia, history, politics, etc. When we take that collaboration of interests and split it up into niches on digital platforms catering to each audience, doesn't that also split the revenues?

Revenue may be derived through a coalescence of behaviors of any target "news" audience by collaborating with relevant entities that have a vested interest. i.e. investigative news site &amp; nonfiction publisher &amp; documentary producer/cable channel..