<h2>You'll be in good company.</h2>
<h3>We've served emerging brands in diverse industry categories. We contribute our expertise to increase your capabilities, improve your effectiveness, and help you make confident decisions about the strategic and creative aspects of creating competitive advantage and building brand value.</h3>
<ul id="case-study-grid">
	<li class="thumb" id="lacreme"><a title="Case Story: Bloom Markets Brand Development" href="http://berchman.net/pullinc/case-studies/bloom/">LaCreme:<br />A strategic brand positioning that promises a rich and creamy experience.</a></li>
	<li class="thumb"><a title="Case Story: Icon Footwear Brand Development" href="http://berchman.net/pullinc/case-studies/coapt/"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Icon Footwear</span></li>
	<li class="thumb"><a title="Case Story: Haworth, Inc. Corporate Identity Development" href="http://berchman.net/pullinc/case-studies/haworth/"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Haworth</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">CLocal Market</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Kevita</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Soulmate</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Brightformat</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Woodall's</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">SpaOjai</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">LaCreme</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Sprigeo</span></li>
	<li class="thumb"><a class="casewindow" href="#"><img class="alignnone size-full wp-image-3555" alt="Image of Case Study" src="/pullinc/wp-content/uploads/2009/01/caseStudy.gif" width="170" height="170" /></a><span class="text">Jamulife</span></li>
</ul>