Retrospectiv, I think you and I got tricked the same way with the live clean product! I spotted it in the store, double checked the ingredients (always!) and snapped one up right then and there. I went home thinking it was too good to be true, I mean really, a high Argan concentration for only 12~ish dollars? HEAVEN!

Upon getting home I took a second look at the ingredients and realized how I was duped: after the water content, there is a bullet point and the word "with" followed by the argan oil, grapeseed oil, olive oil, etc. Then there's another bullet point followed by standard leave in conditioner ingredients, some of which leave that sticky film (I experienced it too) which feels almost like there's dried shampoo in the hair.

So the product doesn't actually have a high concentration of those oils, but the marketing department which was probably aware of the increasing savviness of the cosmetic consumer, decided to insert the "feature" ingredients right into the top, protected by those bullet points so they can get away with doing what they did.

The ingredient in the highest concentration besides water is sorbitol, which acts very much like liquid sugar on the hair, goes on silky, then dries and feels sticky. It is a good humectant (so is sugar) but it doesn't create the ultra touchable hair that a consumer would, rightfully, expect from this product.