<a href="http://www.wwd.com/beauty-industry-news/katy-perry-and-avril-lavigne-tapped-for-proactiv-2409052?src=nl/mornReport/20100113" target="_blank"><em>WWD</em></a> reports today that Katy Perry, Avril Lavigne and Jenna Fischer are the latest faces to join Proactiv's stable of celebrity spokespeople. I guess money talks—each is reportedly being paid in the millions of dollars in exchange for endorsing the anti-acne products in infomercials.

Does anyone really believe they actually use this stuff? Or that it even works in the first place? I've not tried it, but the reviews I've read are mixed, and it just seems like a glorified benzoyl peroxide preparation, which you can find at any drugstore.