An interview I recently viewed on line was between a host and a spinmeister talking about the war in Iraq. They were going back and forth several times over defining what a failure is. The host saw the war efforts to date as a failure, the spinmeister saw it the other way.
Finally, after a very slow and clear statement, the host said,
"...the efforts thus far have been a failure."
The spinmeister replied,
"I would disagree, it's a success that hasn't occurred yet."
What? You can't be serious?
I couldn't believe my ears. So if something is foul, it just a pleasantry that hasn't occurred yet? I cannot believe how twisted the art of spinning and "managing the message" has become.